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DSpace 1.7 na AMU >
Filmová a televizní fakulta - FAMU / Film and TV School >
Katedra produkce - KP / Department of Production >
Diplomové práce / Master's theses >
Please use this identifier to cite or link to this item:
http://hdl.handle.net/10318/9575
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| Title: | Marketingový výzkum v audiovizi: pretestování pilotů televizních seriálů |
| Author: | Sedláčková, Dagmar |
| Subtitle: | Marketing research in audiovisual production: pretesting of television pilots |
| Keywords: | marketing |
| Keywords: | televizní seriály |
| Keywords: | sociologický výzkum |
| Keywords: | neuromarketing |
| Advisor: | Kruml, Milan |
| Referee: | TOMEK, Ivan |
| Date of defence: | 5-Oct-2016 |
| Qualifying type: | Diplomová práce |
| URI: | http://hdl.handle.net/10318/9575 |
| Academic program and line: | Filmové, televizní a fotografické umění a nová média/Produkce |
| Signature in the AMU library: | F_KP 04049 |
| Appears in Collections: | Diplomové práce / Master's theses
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Files in This Item:
| File |
Description |
Size | Format |
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| 1_Sedlackova_diplomka.pdf | | 642.98 kB | thesis | View/Open | | 2_Sedlackova Dagmar_posudek oponenta DP_Tomek I.pdf | | 161.4 kB | refereeReview | View/Open | | 3_Sedlackova Dagmar_posudek vedouciho DP_KrumlM.pdf | | 192.6 kB | advisorReview | View/Open |
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