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DSpace 1.7 na AMU >
Filmová a televizní fakulta - FAMU / Film and TV School >
Katedra produkce - KP / Department of Production >
Diplomové práce / Master's theses >
Please use this identifier to cite or link to this item:
http://hdl.handle.net/10318/9566
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| Title: | Analýza marketingových nástrojů hollywoodské mainstreamové produkce |
| Author: | Vondráčková, Alexandra |
| Subtitle: | Hollywood mainstream marketing tools analysis |
| Keywords: | mainstream |
| Keywords: | trailery |
| Keywords: | plakát |
| Keywords: | filmová teorie |
| Keywords: | Hollywood |
| Keywords: | marketing |
| Keywords: | digitální média |
| Keywords: | plakáty |
| Keywords: | reklama a propagace |
| Keywords: | analýza |
| Advisor: | ŠVECOVÁ, Marta |
| Referee: | KAŠPAROVSKÝ, Roman |
| Date of defence: | 6-Oct-2016 |
| Qualifying type: | Diplomová práce |
| URI: | http://hdl.handle.net/10318/9566 |
| Academic program and line: | Filmové, televizní a fotografické umění a nová média/Produkce |
| Signature in the AMU library: | F_KP 04048 |
| Appears in Collections: | Diplomové práce / Master's theses
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Files in This Item:
| File |
Description |
Size | Format |
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| 1_Vondrackova Alexandra - diplomova prace FAMU 2016.pdf | | 32.9 MB | thesis | View/Open | | 2_Vondrackova Alexandra_posudek oponenta DP_RKasparovsky.pdf | | 92.46 kB | refereeReview | View/Open | | 3_Vondrackova Alexandra_posudek vedouci DP_MSvecova.pdf | | 50.77 kB | advisorReview | View/Open |
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